HARRIËT PLOEGER
She is a dedicated and experienced veteran in the cosmetics industry from the Netherlands. She has 40 years of leadership experience across various categories and a successful track record of creating global products and brands, overseeing their development from initial concept to launch and beyond.
Through her extensive industry knowledge, Harriët uncovered a troubling reality: if we closely examined the ingredients and their concentrations in skincare products, many consumers would be surprised. Often, the claims made by brands do not align with the actual levels of active ingredients present, leading to products that do not deliver on their promises.
Frustrated by these misleading claims and driven by a passion for transparency and truth, Harriët mobilized her network of trusted industry professionals, dedicated researchers, and experts in high-performance skincare to establish Melumé Skinscience.
Her vision is to create a line of skincare products that provide everything necessary to achieve remarkable results for the skin, focusing on visible changes rather than empty promises.